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News

News

Drawbridge and Ibotta Offer Industry’s First Product-Level Near-Real-Time Purchase Attribution

Del Monte Foods Among the First to Leverage New Purchased-Based Attribution Capabilities

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Press

Ibotta Opens Its In-Store Sales Visibility To CPGs through Drawbridge Platform

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Social

Congratulations to Randell Cotta – representing our Data Science team as one of Ad Age's 40 Under 40!

Social

RT @iProspectGlobal: "The spirit of entrepreneurship is what made me take this jump." Kamakshi Sivaramaskrishan, CEO and Founder, Drawbridg…

Blog

2016: A Year With Drawbridge

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News

News

Drawbridge and Teads Activate Premium Outstream Video Inventory Across Devices

Brands now have access to outstream video not just on desktop and mobile web, but in-app as well.

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Blog

Feature In Focus: Multi-Touch Attribution Reporting

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Events

ThinkLA Mobile Breakfast, March 23

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News

News

Why Brands Must Make Programmatic TV A Reality

TV is much like the film “La La Land” – it hearkens back to a golden era, is heavily choreographed, is backed by big budgets and paints a rosy view of the consumer.

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Blog

Product Pulse: Self-Serve Graph Dashboard – Another Step Toward Cross-Device Identity Democratization

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Press

Drawbridge And Teads Team Up On Outstream Video Inventory Across Devices

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Blog

Employee Spotlight: Haylee Adkins

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Social

Don't miss this @iab #crossdevice webinar ft data sponsored by yours truly! https://t.co/iRpmNOzA7N

News

News

Drawbridge Adds Grapeshot Pre-Bid Keyword Targeting to Cross-Device Platform

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Social

We're excited for our Kleiner Perkins Caufield & Byers Fellow to start with us this summer! Get ready for a lot of cross-device fun, Elizabeth!

Blog

Employee Spotlight: Sashi Ramani

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Press

Drawbridge's Randell Cotta Named to Ad Age's 2017 40 Under 40

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Press

Machine Learning Marketing – Expert Consensus of 51 Executives and Startups

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Social

Gargi in the spotlight! Still thinking about @wiwsf great panel discussion last week. https://t.co/fIRV8LHQlt

Press

Drawbridge & Grapeshot Partner On Pre-bid Keyword Targeting Via Machine Learning

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Social

We had a great time honoring women last night at @wiwsf #internationalwomensday panel! Thanks to all who came out t… https://t.co/0pMPuYyePJ

Social

Sharing this again for International Women's Day – we truly have the best team out there.

Social

Excited to be working with Grapeshot to help brands run even stronger cross-device campaigns!

Social

RT @dini123: @kamakshis and @Drawbridge rocking the panel at #rampup17 representing!!! https://t.co/OpKaoxRt1h

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Hot Zone panel at #Rampup17! Talking data, identity, and democratization. https://t.co/zt0pWZMuSZ

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Drawbridge's @dini123 explains what happens when TV meets #crossdevice! https://t.co/2ECz9qNahG

News

News

Four Things to Ask When Considering a Cross-Device Solution

Rahul Bafna outlines questions every brand and agency should ask during their platform vetting process.

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News

News

As TV Habits Change, Brands Take New Approach To Advertising

Dini Mehta writes for MediaPost on how TV advertisers can reach both Millennials and Baby Boomers

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Social

RT @Allison10za: .@Drawbridge helps you personalize by making customer identities more complete (connecting + supplementing data). ~@kamaks…

Social

Join us for a #crossdevice webinar Mar 9! We'll discuss TV as a digital touchpoint & how to reach the right audienc… https://t.co/5ivnwxsHTV

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Excited to be one of @FortuneMagazine's top 50 #AI companies! https://t.co/2AWjrUrufA

Press

Drawbridge: One of 50 Companies Leading the AI Revolution

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Social

Drawbridge has been named a top 50 AI company by Fortune based on factors like financing history, investor quality, business category, and momentum.

Social

With all of the recent discussion around gender diversity and equality in the workplace, we took a look at our own organization. Though there is always room for improvement, we are extremely proud of the inclusive environment we’re creating at Drawbridge – some of the highest numbers in tech. Join us in building something great at www.drawbridge.com/careers.

Social

RT @Adweek: These mobile innovators are shaping the future of advertising: https://t.co/8jbNVL7MZ0 https://t.co/KNRffI4iwg

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With today's cross-device reality in mind, here are four critical questions marketers must consider when evaluating a cross-device solution – courtesy of our own VP of Product & Partnerships, Rahul Bafna.

Press

Drawbridge Adds Programmatic TV Capability

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News

News

Drawbridge Announces TV Audiences Playbook to Reach and Measure Both Cord-Cutters and Cable Subscribers

Audience-based approach aligns with shift from program-based buying to getting in front of ideal audiences, regardless of what they are watching.

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Social

Just about a week away from #datapopup SF! See our Director of data science, Xiang Li, for a fireside chat 2/22!… https://t.co/W4HKd6p1oQ

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Traditional TV is now digitally addressable through our Cross-Device Platform!

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Big #crossdevice news today as we add #programmatic TV! More details at https://t.co/ioETOISekk. https://t.co/8peaI37Y3o

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Cross-device isn't just computer/phone/tablet/tv anymore! Original research from Drawbridge below:

Social

Just in case you thought resolving cross-device identity was simple, our Sr. Data Scientist Randell Cotta breaks down the challenges for KDNuggets.

News

News

Overcoming the Last Hurdle in the Quest for the “Holy Grail” of Marketing

Drawbridge's Sr. Data Scientist talks about the specific challenges in resolving cross-device identity.

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Social

Congrats to @BryanKingsbury, Val, & Christina as they take on expanded roles to promote our #crossdevice solutions! https://t.co/3onOY5TbrS